Glossary

JSON-LD

A JSON-based format for embedding Schema.org structured data in pages.

Definition

JSON-LD helps machines understand organizations, software apps, articles, FAQs, and breadcrumbs. It supports AI discovery when it matches visible content.

In practice

  • Use precise language on public pages so assistants and crawlers share the same meaning
  • Pair definitions with crawlable HTML, metadata, and intentional robots policy
  • Measure outcomes (mentions, citations, pillar scores) after you change signals

Related guide: JSON-LD.

See also

Next step

Browse the glossary index, read what is AI visibility?, or measure your site.

Related

FAQ

What is JSON-LD?

A JSON-based format for embedding Schema.org structured data in pages.

Why does JSON-LD matter for AI visibility?

JSON-LD helps machines understand organizations, software apps, articles, FAQs, and breadcrumbs. It supports AI discovery when it matches visible content.

How can BatSignal help?

BatSignal measures crawl access, content readiness, ChatGPT presence, and related signals so teams can improve AI visibility with evidence—not guesswork.