Use case

Marketplace operators

For Marketplace growth teams: Surface the marketplace—not only sellers—in category AI answers.

Goal

Surface the marketplace—not only sellers—in category AI answers.

Common triggers

  • Seller stores outrank the marketplace
  • Category SEO pages are thin
  • Bot management is overly aggressive

Outcomes

  1. Strong category hubs
  2. Crawl access restored for AI bots
  3. Citation share vs seller domains

First step

Audit bots and enrich category pages with unique marketplace facts.

Related reading: measure AI visibility, buyer-intent content, pricing.

Related

FAQ

Who is this for?

Marketplace growth teams. Goal: Surface the marketplace—not only sellers—in category AI answers.

What outcomes should we expect?

Strong category hubs Crawl access restored for AI bots Citation share vs seller domains

What is the first step?

Audit bots and enrich category pages with unique marketplace facts.