Glossary
SERP
Search engine results page.
Definition
Classic SEO optimizes SERP rankings. AI visibility additionally optimizes for answer engines that may cite sources without a traditional ten-blue-link click.
In practice
- Use precise language on public pages so assistants and crawlers share the same meaning
- Pair definitions with crawlable HTML, metadata, and intentional robots policy
- Measure outcomes (mentions, citations, pillar scores) after you change signals
See also
Next step
Browse the glossary index, read what is AI visibility?, or measure your site.
Related
FAQ
What is SERP?
Search engine results page.
Why does SERP matter for AI visibility?
Classic SEO optimizes SERP rankings. AI visibility additionally optimizes for answer engines that may cite sources without a traditional ten-blue-link click.
How can BatSignal help?
BatSignal measures crawl access, content readiness, ChatGPT presence, and related signals so teams can improve AI visibility with evidence—not guesswork.