Playbook
Common Crawl / training presence for token platforms
A practical playbook for token marketers to improve training presence—with checks, fixes, and measurement.
Why training presence matters in token platforms
token marketers cannot win AI shortlists on content alone if training presence is broken. Whether public archives like Common Crawl have seen your domain—a weak but useful signal that your site exists in corpora often used for model training and research.
In token platforms, common blockers include: Pricing is unclear to crawlers; llms.txt is missing or outdated; Share of voice lags larger incumbents. Integrators and agencies sometimes get cited more than vendors when vendor sites block AI crawlers.
What to check
- Domain appearance in Common Crawl indexes
- Public HTML that archives can fetch historically
- Stable canonical host (apex vs www consistency)
- No long-term block of archival crawlers you intend to allow
token platforms-specific page priorities
- Alternatives page — ensure this URL is crawlable HTML with facts assistants can quote when answering “best token platforms for teams evaluating options”
- Implementation guide — ensure this URL is crawlable HTML with facts assistants can quote when answering “best token platforms for teams evaluating options”
- ROI calculator page — ensure this URL is crawlable HTML with facts assistants can quote when answering “best token platforms for teams evaluating options”
Fix guidance
Keep a durable public site, avoid indefinite archival blocks unless required, and focus primary effort on live AI search citations.
Deep dive: Common Crawl / training presence. Industry hub: AI visibility for token platforms.
Measure with BatSignal
- Run a Visibility Scan on your token platforms site
- Inspect the pillar tied to training presence
- Ship the prioritized fixes and copy-paste deliverables
- Re-verify within 30 days to confirm movement
Related
- token platforms hub
- crawl access for token platforms
- content readiness for token platforms
- ChatGPT citations for token platforms
- llms.txt for token platforms
- Common Crawl / training presence
- All industries
FAQ
What is training presence for token platforms?
Whether public archives like Common Crawl have seen your domain—a weak but useful signal that your site exists in corpora often used for model training and research. For token platforms, this shows up when buyers ask “best token platforms for teams evaluating options” and when AI crawlers attempt to fetch your commercial pages.
How do we improve training presence?
Keep a durable public site, avoid indefinite archival blocks unless required, and focus primary effort on live AI search citations. Industry-specific must-have pages include Alternatives page, Implementation guide, ROI calculator page.
How does BatSignal score this?
Training presence (5% of BatSignal score). See the [methodology](/methodology) and related guide: /guides/common-crawl-training-presence.